About BEHOLD JUICE
Behold Juice is a citrus replacement made without any citrus but identical to traditional citrus juice in taste and physical properties. Our patent-pending, all-natural formula offers a longer refrigerated shelf life than fresh-squeezed juice and a comparable price to bottled juices. It is aimed at bars and restaurants for use in cocktails and food prep.
BEHOLD JUICE FLAVOR WALL
Applications
Prebatch
* High-Volume Prep Environments *
* Reduced Citrus Waste Operations *
* Labor-Constrained Kitchens *
Instruction of Use
Product Facts
100% Natural,
100% FDA GRAS
Ingredients: 100% natural, 100% FDA GRAS (Generally Recognized As Safe) certified.
Does not contain any animal product or any major allergen groups.
Faithful recreation of citrus juices with 100% natural ingredients and 0% juice.
FAQs
Q1: How can you create a "juice" indistinguishable from real citrus juice without using actual juice?
A1: Citrus flavor involves two components: taste (what our tongue senses) and aroma (what we smell). For example, lemons and limes share similar acidity but differ distinctly in aroma. Behold Juice accurately replicates both taste and aroma using shelf-stable ingredients.
Q2: What is Behold Juice made of?
A2: Behold Juice closely mirrors the composition of fresh citrus juice, containing equivalent sugars, acids, and other natural ingredients that replicate citrus juices' culinary and mixology functions. Although legally containing 0% juice, it is certifiably 100% natural.
Q3: Why is Behold Juice more environmentally friendly?
A3: Juicing fresh citruses generates citrus waste from leftover fruit shells. Behold Juice eliminates this kitchen waste entirely without compromising quality, unlike conventional bottled, pasteurized citrus juices.
Q4: How long does Behold Juice last?
A4: Behold Juice should always be refrigerated (<41°F) or frozen. It lasts up to 1 month refrigerated or 6 months frozen. In comparison, freshly squeezed citrus juice expires after 24–36 hours, even when refrigerated.
Q5: How does Behold Juice reduce Front-of-House labor and training?
A5: Bars typically spend 4–7 hours weekly juicing citrus. As a ready-to-use 1:1 substitute, Behold Juice eliminates this labor entirely. Its extended refrigerated shelf-life also enables pre-batching cocktails, which remain stable under refrigeration for at least two weeks. This means bartenders no longer need to measure multiple ingredients; instead, they pour directly from one pre-mixed bottle. This simplifies preparation and ensures consistent, high-quality cocktails—even with untrained staff.